Marketplace Management · SP, SB, SD + PLA — tuned to TACoS

Sponsored Ads Management

We manage Sponsored Products (SP), Sponsored Brands (SB), Sponsored Display (SD) on Amazon and Product Listing Ads on Flipkart / Myntra with a bid-management framework that separates brand, category and competitor keywords. TACoS (Total ACoS), not just ACoS, is the north star — spend is tuned against total revenue, not ad revenue in isolation.

What's included

Deliverables you get with Sponsored Ads Management.

A fixed scope, weekly reporting and a senior owner on your team.

  • SP / SB / SD campaign structure per ASIN group
  • PLA + Product Ads on Flipkart & Myntra
  • Negative keyword harvesting (weekly)
  • Bid management by placement + dayparting
  • TACoS-based reporting, not vanity ACoS
  • Search Term Report + Brand Analytics deep-dives
Our Process

Six focused stages, zero surprises.

A sprint-based process with milestones, approvals and buffer for polish — so nothing ships that we wouldn't put our name on.

  1. Step 01

    Consultation

    Discovery call, audit and goal-setting workshop.

  2. Step 02

    Planning

    Category strategy, sitemap and a scoped roadmap you approve.

  3. Step 03

    Development

    Build sprints — design, code, cataloging and creative in parallel.

  4. Step 04

    Optimization

    QA, speed passes, ad calibration and conversion-rate polish.

  5. Step 05

    Launch

    Coordinated go-live with monitoring and hyper-care.

  6. Step 06

    Support

    Ongoing growth sprints, reporting and a dedicated point of contact.

Ready to grow with a partner who's got skin in the game?

Book a free 30-minute consultation and we'll walk you through what a growth roadmap for your brand looks like.